Email marketing is still one of the most effective ways to grow your client base and get paid to do what you love. It’s not the ONLY way but it’s definitely an area you can’t ignore.
The first step is having a compelling reason for people to sign up to your list in the first place. This is where you’ll create a value-packed freebie (called an opt-in or lead magnet). I have a video training on this in my Facebook group.
Then, ideally, you’ll set up a series of welcome emails for your new subscribers to get to know you. Again, I’ve discussed this in videos in my free group.
I’ve talked about the importance of email marketing many times, so let’s discuss HOW you can actually get more subscribers!
Below is a video talking through 17 different ways you can position your landing page (the page they actually sign up with their name and email address) so you can grow your list.
CLICK THE IMAGE BELOW TO WATCH THE VIDEO
There’s the full list - the video explains what I mean by each:
When Hosting an event
Leverage business cards
Organise a giveaway
Optimise your website for opt-ins
Build with your blog
Engage through social media
Don’t forget your own email
Add a call-to-action button to your Facebook Business Page
Guest blog for other websites with a call-to-action
What other ways have you found are effective to grow your email list? I’d love to know, please share them in the comment box below.