IT'S TIME TO TURN YOUR DREAM STYLING BUSINESS INTO REALITY
SO, YOU'VE STARTED A BUSINESS AS A PERSONAL STYLIST? THAT'S AMAZING!
The best part is that it doesn’t feel like ‘work’ to you.
You’d happily style people all day every day. And you WANT to.
You’re passionate. You love making a difference and increasing your clients’ confidence.
You’ve worked with friends and friends of friends and you’ve even had some people contact you through Facebook, word of mouth or your website.
You’re not bringing in clients on a consistent basic.
Whilst you love styling so much you’d happily do it for free, you're ready to actually make decent money from it and turn it into your full-time gig...so you can quit your sucky 9-5.
You know that means turning it from an expensive hobby (ouch!) and into a successful business.
Plus, you'd like to actually be able to afford to shop for your OWN high-end wardrobe and pack for YOUR tropical holidays... rather than making that a reality for other people!
You're just not sure how to make that happen.
I hear you!
I’ve been exactly where you are.
I’m delighted to tell you that the success you want is a lot closer than you think. I’ll share my story in a bit (it’s a good one).
For now I want you to imagine this:
- You’re attracting consistent ideal clients who're eager to work with you.
- You’re booked up with clients for the next 2 months.
- You’re spending your days doing what you love - changing lives through colour and style.
- All your favourite high-street stores know you by name.
- You’re running workshops and events.
- You’re a requested guest speaker for top brands.
Sounds good right?
I was able to make all of the above happen in my business when I was a Personal Stylist.
I went from clueless to a success and you can too!
I'D LOVE TO INTRODUCE YOU TO MY NEWEST PROGRAM:
A 12 WEEK coaching COURSE & mastermind FOR PERSONAL STYLISTS
In this 90 day LIVE program, meaning you have access to me for the full 12 weeks, I'm sharing everything I've learned over the past 10 years on marketing and automating your business to attract clients who love to work with you.
We'll be getting clarity on WHO those ideal clients are and WHERE to find them; what to say so people really understand WHAT you do; HOW to become the go-to expert stylist in your niche both LOCALLY and ONLINE so you can get in front of tens of thousands of potential clients and get booked and get paid.
THIS IS FOR YOU IF YOU'RE...
- Ready to massively increase your visibility and impact.
- Ready to create a brand that reflects YOU fully so you stand out in a sea of stylists.
- Ready to share your mission and make an difference (cos we both know you're here to change lives!).
- Ready to attract ideal clients who love to work with you and happily pay your prices.
- Ready to increase your income.
- Ready to stand out and be SEEN as the expert in your field.
- Ready to DO THE WORK.
HERE'S THE THING...
- Your ideal clients are already out there!
- It's just your job to make it easy for them to find you, follow you and buy from you.
- We're going to tap into your purpose, clearly articulate your message and attract those people who need you... to you, by getting YOU and your work out into the world.
YOU + ME + GROUP OF LIKE-MINDED WOMEN FOR 90 DAYS.
We'll roll up our sleeves and get to work together. You're not on your own anymore. You've just found a business coach PLUS a tribe of supportive women who want your success as much as you do! Get excited!
- Get to know the other Personal Stylists in the group.
- Orientation workbook to start getting clarity on your BIG dreams and goals for your life and business.
- Extensive, reading list of books that transformed my own life and business.
YOUR NICHE & TARGET MARKET
- Get clarity on your specialism - the things that makes you different to other stylists out there.
- Clearly identify your Ideal Client - who she (or he!) is and where to find her.
- Know why YOU are the best person to serve them.
- Learn to speak the language of your Ideal Clients so they can instantly relate to you.
- Design bespoke packages/programs your ideal clients will run to get their credit card for.
- Know how to price your services and ask for that amount confidently.
- Explain your offers so people understand exactly what you do (psst...removing this doubt is what turns a browser into a buyer).
- Clearly articulate what you do (not just 'I'm a Personal Stylist') and who you help. This makes networking much easier and it means people can recommend you to their friends and your ideal clients.
- Get clear and excited about the image you want to portray.
- Bring your TRUE personality out in your brand - this is more than just colours and logos.
- Develop a brand you’re not only proud of but that your clients will LOVE.
- Style your business so you become instantly recognised.
- Create a clear and cohesive brand across all that you do (website, social media, marketing material etc).
- Know exactly what every Personal Stylist needs on her website (I see sooo many who don't have these!).
- Write an 'About Me' page so people instantly feel connected to you and therefore more likely to hire you!
- Learn how to write powerful sales pages for your services (I'll share my template)
- GET PERSONALISED FEEDBACK ON ONE OF YOUR SALES PAGES.
- Set up a lead-magnet (freebie) so you can generate contact details (GDPR friendly of course!)
- Get personalised ideas on the best lead magnet for YOUR ideal clients.
- Learn how to set up a sales funnel (series of emails) so new subscribers get nurtured by you and warmed up to purchase from you.
- Automating your business means you can bring in new clients whilst at the gym, spa, holiday (woohoo!).
- How to keep in touch with your subscribers.
- A clever way to create stunning emails that look like the top brands' without spending hours and hours!
- What to write about and how often to send them.
- Get known as the go-to expert in your niche and hired as a guest speaker.
- Design a talk that matches your skills, love of what you do and gets your ideal clients excited to sign up.
- Where to find places to speak at.
- How to feel more confident on stage.
- Learn my (Emma's) process for planning out a talk - I'll share the content, props and structure I use.
- Use Facebook LIVE to position you as the expert.
- 50 + different types of Livestream content ideas you can use straight away.
- Where to find endless content ideas.
- Choosing the right title for your lives (so your ideal clients click to watch).
- Looking and feeling confident on camera.
- Plus a safe place to practise in the group.
- How to plan out a great livestream - I'll share my planning template.
- PERSONAL FEEDBACK ON ONE OF YOUR LIVESTREAMS.
- Uncover + obliterate the cr@p your brain keeps telling you about why you can't have what you want.
- Know and FEEL that you are worthy of everything you desire (and so much more!).
- Have the confidence to put yourself out there on a much larger scale.
- Discover what money thoughts are no longer serving you.
- Learn which fears are keeping you broke.
- Release your worries around making money.
- Stop feeling guilty about asking for money and wanting more for yourself and your family.
- Develop the success mindset needed to get the business and life you crave.
- Build a strong wealth consciousness (this is what attracts clients and money to you!).
- Confidently talk about your services and your prices!
SELL THROUGH SOCIAL MEDIA
- How to create the content your Ideal Clients want to see/hear.
- How I used Facebook boosts to reach tens of thousands of my ideal clients.
- How to get clients through Facebook.
- How to get clients through Instagram.
- What you need to be sharing on Pinterest and why it's such a powerful resource for Personal Stylists!
- PERSONALISED IDEAS FOR CONTENT THAT WILL GET YOUR IDEAL CLIENTS REACHING OUT
- How I got featured in large publications and magazines.
- Where to find the best places for guest blogging.
- How I collaborate with big London stores to run events.
- The best ways to have joint ventures with people who are already serving YOUR ideal clients (but not actually styling them).
This GROUP COURSE & MASTERMIND is designed to fully support you through these three pillars of success:
1:ONE TO ONE SUPPORT
- In addition to all of the above, you get FOUR x 60-minute 1:1 coaching sessions with me via Skype.
2: GROUP SUPPORT
- Access to our private Facebook group.
- Weekly group Q&A calls where I'll answer your questions.
3: TRAINING RESOURCES
- Live training in the Facebook group.
- Weekly training modules.
- Workbooks + how-to videos.
⌄ WHEN DOES THE PROGRAM START AND END?
We start on 20th June 2018 for 13 consecutive weeks so we will finish on 19th September. However, you'll have lifetime access to the trainings so if you go on holiday or you need to go at a slower pace then you can always come back to certain modules/weeks.
⌄ I'M NOT MAKING THE MONEY I DESIRE IN MY BUSINESS. IS THIS PROGRAM FOR ME?
YES!! The whole focus of this course is mindset, money and marketing your business to get you Personal Styling clients.
We will be working on your mindset to increase your confidence so you put yourself out there in a much bigger way. We'll be taking your Money Mindset to a whole new level as well. The rest of the course will be focussing on marketing you business to your ideal clients.
I've had Personal Stylist double their income JUST from doing the money mindset work (without doing anything else to market themselves) so just think what results you can get from this powerful three-pronged effect!
⌄I'M NOT 100% CLEAR ON WHO I WANT TO WORK WITH, CAN I STILL TAKE THE COURSE
Yes. We will be digging deep into clarifying your Ideal Clients, niche and target markets. This sometime a lot of stylists (and other buisness owners of course) don't do. This is essential to standing out in a sea of other stylists.
⌄ HOW IS THIS DIFFERENT FROM OTHER PROGRAMS?
This is a mix between 1:1 AND a group course. Plus, you will get to surround yourself with other like-minded Personal Stylist in the Facebook Group.
I’m known for going above and beyond when it comes to my group programs and 1:1 clients.
Some courses teach mindset. Some teach money mindset. Some teach marketing. THIS program teaches all THREE.
In this program, you'll get weekly training sharing only the things that get RESULTS. I',ve learnt this over 10 years of being an entrepreneur and having hired 6 different multi-millionaire business owners and spending over £30K. Plus, having spent years as a teacher, I can explain things in a way that actually makes sense! I will break it all down so you're not left scratching your head.
I'm intentionally keeping the group small so I can get to know each and every one of you and know your business inside out.
⌄ WILL I GET ANY INDIVIDUAL ATTENTION AS THIS IS A GROUP PROGRAM?
Oh yes! It's very important to me that you get your individual questions answered.
Every week I'll be doing a live Q&A call in our Facebook Group - I always make sure I answer every question.
You'll also get FOUR x 60min 1:1 coaching sessions with me during the 12 weeks. Most group programs don't offer this.
We've all taken self-study or even group courses and ended up getting lost or left behind. That's not going to happen during these 90days, I'll make sure of that! Our 1:1 sessions together will help you take the action steps required to go NEXT LEVEL. I'll help you to achieve the goals you set out to.
⌄ DO YOU OFFER PAYMENT PLANS?
YES! I love payment plans. You'll find the payment options at the bottom of this page.
Please note that the £1497 price is the cheapest option because it has my FAST ACTION takers discount PLUS my pay in full discount.
⌄ WILL ALL CALLS BE RECORDED? HOW WILL I GET THE TRAINING MATERIALS?
For trainings - these will be recorded and added to the membership site. I'll email you as soon as they are available.
For the Live Q&A Calls - each week I'll post a poll in the Facebook Group of different times and will go with the one that has the most votes. I'll give you at least 24hrs notice for the Live Q&A Calls and will send a reminder email too.
Even if you can't make it to a live call, you'll always have access to a recording.
I INCREASED MY PRICES AND GOT 3 NEW CLIENTS
"In just 4 sessions with Emma, I had complete clarity on my ideal client - who she is, what she does, where she lives, how much she earns, her likes/dislikes, her ambitions, dreams, disposable income...the list goes on. I've rewritten most of my sales pages on my website, done my first live Facebook video, created a series of video challenges for my audience, revised my pricing and had 3 new client bookings. Emma knows her stuff!"
- Liz Seaton, Personal Stylist
I'M GETTING NEW CLIENTS IN A NEW MARKET!
"Hiring Emma was the best decision I ever made, personally and for my business. She helped me to clarify, visualize and then create the business I wanted. I’m now in the middle of rebranding my business, I’m getting new clients, am creating entirely new offerings, for an entirely new market, and I’m EXCITED! All that passion for my business that had vanished has come flooding back. I can’t wait to start work every day and it’s all thanks to Emma’s knowledge, kindness and incredibly intuitive guidance."
I would not hesitate to recommend Emma, in fact, I have already been doing so!"
- Niki Whittle, Image Consultant
Emma gave me the foundation I desperately needed
"Emma definitely went above and beyond in my expectations as a business coach! Helping me with nitty gritty details in my website, editing my sales page copy to giving me amazing packaging and opt-in ideas. She assisted and collaborated with me throughout the entire process. If I got stuck, she was always there to offer a brilliant idea or solution.
I'm now a few days away from officially launching my rebrand and I couldn't be more excited! Emma gave me the foundation that I so desperately needed and I'm now so grateful for having!"
- Jane Omohundro, Image & Love Coach
I started a business as a Personal Stylist, 10 years ago. Before that I was a primary school teacher so to say I was clueless when it came to running a business is an understatement!
I’d invested over £6k in training so I had all the knowledge when it came to the right fabrics, body shapes, styles, where to shop, the best colours etc.
But being an amazing stylist doesn’t make you a successful one.
I’d invested in my trade but NONE of my training (over £6K!!) had any significant BUSINESS training other than encouraging me to collaborate with other people/stores and to put my business cards in lots of places.
I ran a hobby-like business for longer than I care to admit.
I didn’t mind at the time because I just loved what I did.
But I wished I knew then what I know NOW...
Bringing in clients and making GOOD money whilst doing what you love is much easier when you have business structures in place.
People need to know about you. You need to be seen as the go-to expert and that comes from the CONFIDENCE to put yourself out there and an understanding of MARKETING yourself effectively.
I had neither.
So I stumbled around in the dark.
I worked on my mindset to increase my confidence to put myself out there in a MUCH bigger way.
I improved my money mindset so I wasn’t scared of asking for the sale.
After that I was able to have my first £3k month as a stylist.
I’d doubled my income as a teacher working fewer hours.
I GOT OVER MY FEAR OF PUBLIC SPEAKING & VISIBILITY.
and was then asked to be a guest speaker for many organisations including:
And all this was years before I even knew HOW to market myself properly.
It was before I learnt how to automate my business. It was before I trained to be a Coach & Business mentor.
Now I’m helping other service-based business owners to get the success you want in a much shorter timeframe.
I'm VERY excited to run this 12 WEEK MASTERMIND FOR PERSONAL STYLISTS.
As you saw from the content, WILL of course do the mindset required to think and feel like a success business owner but we are also diving much deeper than that.
I'm showing you how to set up the foundational pieces required to market effectively and automate your business (so your business works FOR you rather than the other way around).
Ready to take YOUR Personal Styling Business to the next level?
Ready to GET SEEN, GET KNOW, and BOOK clients consistently?
This mastermind course is for a maximum of 10 women.
So if you feel called to do this, sign up below.
you (and your business) won't regret it!
WE START 20TH JUNE! LET'S DO THIS!
By enrolling in this program, you are agreeing to these Terms and Conditions.